Chesapeake Harvest, which has been incubated by the Easton Economic Development Corporation for the last several years, started out focused on preparing Eastern Shore farmers to expand their market reach by training them with best practices and food safety guidelines required for larger markets.
But from the very beginning, Chesapeake Harvest was also eager to help those farmers with marketing and sales strategies to satisfy not only wholesale demands, but develop creative new ways to open up retail and institutional opportunities.
One of those new opportunities has been the development of Chesapeake’s online farmers’ market. With the leadership of advisory board member Jordan Lloyd, his wife, Alice, Chesapeake Harvest’s Elizabeth Beggins, and EEDC director Tracy Ward, the team switched on their website a year ago to test the waters of this entirely new way to bring local food to local family tables.
Last week, the Spy sat down with Jordan at the Bullitt House in Easton to talk about this new program and its future.
This video is approximately three minutes in length. For more information about Chesapeake Harvest and to access their website please go here.